Google’s Website Optimizer
The first thing you should know about Google's Website Optimizer is that it's another quality tool from Google. It was originally designed to help Google's Adwords advertisers maximize their conversions so that they could get more bang for their Adwords buck. As good as the tool is, what you'll discover is that the one thing that Google's Website Optimizer does best is to maximize how much you spend on Adwords. GWO has two separate ways it can run a test for you. The first is a simple split test mode, or what they call A/B split testing. With A/B split testing you ...
Faster Split Testing with Split Test Accelerator
One of the more advanced split testing tools ever created is called Split Test Accelerator. And while Google's Website Optimizer is a competent testing tool (and free, too!), it's not really very "optimized" on its own. In other words, if you want to run a multivariate test with 4 factors, each with 3 options, GWO will dynamically create about 81 different web pages to test -- and send enough traffic to all of them in order to fully test them all. Let's say you were going to take Google's general advice that you need 100 actions to a winning web page in ...
Optimize Your Site Now
It's pretty simple, really. You're handicapped. But don't take that personally. I'm handicapped, too. And so is everyone else, when it comes to optimizing their websites. Look, the truth is that whether you're an expert or a novice internet marketer, your website can perform better than it's performing right now. And the other important truth is that you can't possibly think of every way to make it perform better. So you need help. And that's what the OptimizersClub is all about. It's a website designed to get you more new, fresh ideas for how to improve your website than has ever been possible before. You'll also get ...
Are You Too Smart To Optimize?
I’ll go out on a limb here and make a bold statement: YOU ARE SMART. And I’ve got a few facts to back it up. 1) First, you’re an internet marketer. While that alone doesn’t mean you’re smart, it does mean that you’re working with your mind and learning how to do something new. Congratulations. 2) You also probably split test -- after all, that’s what the Optimizers Club is all about. You came here with the knowledge that there’s no time and no reason to rest on your laurels: you can ALWAYS make your site perform better. Congratulations on that, too. 3) You’re ...
The first thing you should know about Google’s Website Optimizer is that it’s... [Read more]
One of the more advanced split testing tools ever created is called Split Test Accelerator.... [Read more]Read More Posts From This Category
Simple Split Testing Course
Welcome to the Optimizers Club and the Simple Split Testing Course (SST). The course... [Read more]
This split test course comes in several modules, each with a video. This first video... [Read more]Read More Posts From This Category